What’s with Ash and Cannes?

Is Cannes so much in love with Aishwarya Rai? I mean, what else explains her continuous appearance at the most famous film festival for the last five years? Or is it six? Co-incidentally, I’ve also been seeing some very regular faces – Penelope Cruz, Michelle Yeoh and my favorite Scarlett Johansson. What explains their regular presence, I wondered.

I finally got the answer from today’s Deccan Chronicle. All these actors are brand ambassadors of L’oreal. And L’oreal has been one of the main sponsors of Cannes for the last ten years.

Ah! Money power.